Blog

Throughout my career, I have been lucky to work with amazing people in hypergrowth B2B Saas start- & scale-ups. I love obsessing about finding new customers, connecting with them at scale and facilitate new business conversions. In this blog, I aim to inspire and attract you to the world of revenue marketing.

Blog

Unlock GTM potential for unstoppable growth
ByJan van Zwet 2 February 202418 August 2024

Transcend departmental boundaries & help plan for sustainable GTM success

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Lead Gen VS Demand Gen
ByJan van Zwet 17 January 202318 August 2024

How to build for a sustainable source of revenue in B2B Saas.

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Blog

2023: Focus, redefine & be bold
ByJan van Zwet 3 January 202318 August 2024

Key investment areas for revenue & marketing leaders that define this year’s winners.

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